http://games.ign.com/articles/725/725407p1.aspx

Probably not. IGN will never give us the same high quality video for free without any annoying ads.
But it' s nice to see that they' ll focuse on Europe a little more.

EDIT: Are they for real? Sounds like a joke almost...

But gamespot has their " gamespot uk" and no one really check that out...

Blimey.

this won' t change much since almost every signifficant announcement and news story comes either from US or JAPAN :)

But gamespot has their " gamespot uk" and no one really check that out...

Yeah, but they don' t have... uh... three letters in their site name...

Blimey.

?

What it means is this:

1) IGN will sell targeted UK advertising
2) It will have more reviews of soccer games
3) It will have things in pounds instead of dollars
4) It might have some UK flags here and there to make the point.

IGN' s well established videos and stuff will all be unaffected as they' re all done by the huge US team. The whole point is to create more localised feel as that translates to higher revenue from that territory.

Here is an article I wrote on this topic from the E3 issue of MCV:



A few things have changed since then but this is sort of our view on things.

Besides, the truth is that Kikizo is not strictly a UK site anyway, for a whole variety of reasons - it' s just UK-owned.

Gaming Life Uk is provided by Kikizo

First off, I never knew that.

Second, I never heard of ' Gaming Life Uk'

Third, what other shadey deals is your team doing business with? Kikizo is very mysterious...

ORIGINAL: Silentbomber

Gaming Life Uk is provided by Kikizo

First off, I never knew that.

Second, I never heard of ' Gaming Life Uk'

Third, what other shadey deals is your team doing business with? Kikizo is very mysterious...

I had heard of gaming life uk, but i was also unaware of the fact it was by kikizo.

Adam can spell better then me.