Sorry if there has been a post on this but after having JUST seen it on tv, I thought i' d give a comment.

Crap...

Looking on youtube for it, i found it' s actually the same as a japanese one that can be found here.

The ad said something like... " Wii [pause - hand holds Wiimote] What could this be?" In a very dis-interesting way. The ad certainly didn' t do it for me...

But for a good uk ad, try sony psp ones, they are great especially the tekken one... i lmao at those all the time.