Vx Chemical
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Total Posts
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5534
- Joined: Sep 09, 2005
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Square Enix tells Sony to shape up
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Sep 09, 2007 00:32
UK, September 7, 2007 - Is it a super computer? Is it a Blu-ray player? No, it' s a videogames console! PlayStation 3' s schizophrenic marketing has come under scrutiny and the boss of Square Enix reckons Sony needs to sort it out.
According to Reuters, Square Enix president Yoichi Wada told a gathering of reporters in Tokyo that the future of PS3 " would be tough if its marketing strategy is not straightened up" .
His concern originated from what he sees as an inconsistent marketing strategy for the console. He said: " Sony first unveiled the PS3 as a mighty home electronics product. Then, after some badgering from game companies, it shifted the position of the console closer to a game machine." Bets are now being taken as to what the PS3 will be marketed as next...
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Shikashi
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Total Posts
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196
- Joined: Oct 04, 2006
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RE: Square Enix tells Sony to shape up
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Sep 09, 2007 01:42
He' s on the same page as Kazuo, I think that with Mr. Kutaragi out we won' t be hearing about Super Computers in a long time.
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Silentbomber
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Total Posts
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4673
- Joined: Dec 17, 2004
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RE: Square Enix tells Sony to shape up
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Sep 09, 2007 21:15
they still will have the support the computer part too get that loophole tax thing they tired with the ps2.
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