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 Sony to miss projected 2M end of year target
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Nitro

  • Total Posts : 11960
  • Joined: Dec 30, 2005
Sony to miss projected 2M end of year target - Oct 23, 2006 00:17
Europe will be left waiting well past March. That' s becomming pretty clear.


Oct. 20 (Bloomberg) -- Sony Corp., which slashed its profit forecast yesterday, said it may not reach this year' s shipment target for the PlayStation 3 game console because of a parts shortage in the Blu-ray high-definition disc drive.

Sony plans to ship two million PlayStation 3 players this year to the U.S. and Japan, and six million worldwide by March. The Tokyo-based company said yesterday annual profit would fall 35 percent to its lowest in five years on price cuts of the console in Japan and a recall of 9.6 million computer batteries.

``The honest answer is it' s more of a target' ' for PlayStation 3 shipments, Jack Tretton, co-chairman of Sony Computer Entertainment America, said yesterday in an interview. ``Clearly we' ve had production issues.' '

A shortage of the PlayStation 3 would give Microsoft Corp. and Nintendo Co. a bigger head start in the $20 billion console market when they sell their players next month in time for the year' s biggest sales season. Sony cut the price of the PS3 in Japan after consumers complained it was too expensive compared with Microsoft' s Xbox 360 and Nintendo' s Wii.


EDIT: LINK (Bloomberg)

LINK (IGN)
< Message edited by MAJIKDRA6ON -- 22 Oct 06 16:36:48 >

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