Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to crush Square

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Nitro
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Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to crus - Mar 18, 2007 04:50

Q&A: Mistwalker' s Hironobu Sakaguchi

The role-playing game magnate took some time with GameSpot at GDC to share his thoughts on his company' s latest games and life as an Xbox 360 developer.

By Staff, GameSpot

Posted Mar 17, 2007 12:04 am GMT

Final Fantasy series creator Hironobu Sakaguchi has recently been a key figure in Microsoft' s efforts to gain ground in Japan. That market has yet to embrace the Xbox 360, but Sakaguchi' s Mistwalker Studios is one of Microsoft' s most potent weapons in the battle against Japanese mainstays Sony and Nintendo. Mistwalker' s Blue Dragon and Lost Odyssey are at the vanguard of Japanese-developed games for the Xbox 360, a crucial area Microsoft must continue to improve in to win more market share in that territory.


Mistwalker' s Sakaguchi is at the forefront of Microsoft' s development efforts in Japan.

GameSpot sat down with Sakaguchi-san at the Game Developers Conference in San Francisco last week to talk about his company' s two projects, Microsoft' s support of Japanese developers, and other development-related topics. On translation duties is Hees Kyung, Microsoft' s global product manager for both Blue Dragon and Lost Odyssey, who also chimed in briefly with specific answers on those products. Sakaguchi answered a number of questions directly in English; those answers are also denoted as such.

GameSpot: Thank you for taking the time to talk with us. Let' s start with Blue Dragon. The game has been out for a little while now in Japan. Are you personally satisfied with how development turned out?

Hironobu Sakaguchi: I was satisfied with the initial goal that we set for Blue Dragon, which was 100,000 units in Japan, but now it' s on the road to sell through the 200,000-unit mark. So I' m highly satisfied with the sales, and it has proven to be one of the key platform drivers in the Japanese market. So I feel that our objective has been accomplished.

GS: What was the feedback you got from Japanese players? How was the game received?

HS: There' s a big [Japanese] community Web site called 2channel. It' s the biggest online messaging board, a huge community, and BD is often talked about. I often check the threads, the message boards, and the responses have been overwhelmingly great.

GS: You' re showing the localized English version for the first time here [at GDC]. Aside from the standard voice acting and text changes, are you making any updates to the game for the American market?

HS: There' s no change. There are actually two songs out of the total five that we' re modifying, localizing into English. So those two songs in the game are the only things that we' re making any changes to.

[in English] And we fixed some bugs. [laughs]

Hees Kyung: We also adjusted the difficulty level around the mechat shooting. That was one of the [pieces of] downloadable content in Japan. But we' re actually including that as part of the [North American] game.

GS: Speaking of downloadable content, do you have plans to release more content after the game comes out in the US?

HK: There are plans, and I can speak to that on behalf of Sakaguchi-san. Over the course of five to six months, postlaunch there will be more downloadable content: a set of three [pieces of] downloadable content, the last of which is going to be a dungeon with a lot of randomized patterns. By randomized patterns, I mean each time you enter into the dungeon, you encounter a different environment, a set of new characters, and monsters. So there are eight-plus patterns that have actually been set for the dungeon. So it is a completely new experience, in addition to this great game that we have.

Also, when you go to the start screen, you see [a new difficulty level] " impossible." This is for the gamers who have completed the game, know the game backward and forward, and have their character' s levels above 50 points. A lot of other bosses and new items appear in this impossible mode.

GS: Will we see a playable demo on Xbox Live Marketplace?

HS: [in English] Yeah, we are making a playable demo--maybe for June or July.

GS: Moving on to Lost Odyssey, you' re showing that game here as well. Can you give us an update on how development is going? What stage are you at? Is it progressing as you' d hoped?

HS: It' s going very well. The development process is going quite smoothly. In fact, there is a beta version coming out next month. So we' re hopeful that we' re going to get the game out at the end of the year. And it boasts the great graphical enhancements that come from Unreal Engine 3.

GS: Can we expect to see a demo for Lost Odyssey as well? If so, will that be available in both territories?

HS: Currently, there is no plan for a demo, which is still to be determined. Our objective is to get the game in the hands of our consumers and really let them see what this game is about. So, in light of that, with that goal, we would like to get trailers out on Marketplace just to enhance the users' understanding of the product.

GS: OK. So you' ve been working on Lost Odyssey and Blue Dragon at the same time. Did you find it difficult to change your mind-set between the two? They' re obviously visually, stylistically, very different games.

HS: It keeps me highly saturated. It keeps me busy, and that' s really fulfilling. There' s no problem there.

GS: What are your thoughts on developing for the Xbox 360? What do you think of the hardware in general? Has it enabled you to do things in terms of game design that you weren' t able to do on past consoles?

HS: I think that in general it' s great hardware and has a great software development environment. Take, for example, the stunning water effect you see in Blue Dragon. That' s the result of a collaboration between Artoon, our developer, and Ensemble Studios, the studio behind the Age of Empires series. So working collaboratively with the talented game developers from the Age of Empires series and from many other Xbox 360 teams, I' ve been able to benefit a lot from the hardware, as well as software, offerings.

As soon as I started seeing a lot of beautiful effects with the water, I actually increased the number of ponds and lakes. So there are a lot of watery scenes because it' s so graphically stunning. [laughs]

GS: What do you think of Microsoft' s support of Japanese developers? Do you think that, in terms of its support or its documentation of the system, there' s anything Microsoft could be doing to encourage more Japanese teams to work on 360 games?

HS: It' s very good overall. Support has been outstanding. But the problem is, for example, Epic' s Unreal Engine 3. It' s developed in English, of course. And unless you' ve got programmers who can understand English or are bilingual...we' ve got numerous bilingual staff, programmers who are highly capable of speaking and understanding English, so they can understand the updated information and versions with respect to the development of UE3. But unless you' ve got programmers who can understand English, they actually can' t read the materials. And even though translation takes place, there is a lag. Oftentimes when they read [about] a version, the very version that they read is outdated. So those are some of the challenges associated with the language barrier. That' s one area that Microsoft is poor in: documentation.

GS: The Xbox 360 is the only console that currently has a really solid integrated online platform. The PlayStation 3 and Wii are certainly less fully featured in that sense. How important do you think the online stuff is for this generation of consoles and also for the games that you want to make?

HS: You know, when working at Square, I tried, or in fact, we tried to set up numerous servers and create live environments, but it was very costly, and the operations were very difficult. But Microsoft has solid ground in the online feature aspect. It has got the solid Live servers that developers, including myself, can rely on. So it makes it really easy for me to create games that cater to the audience that likes online connectivity.

GS: You mentioned that Blue Dragon has been one of the top sellers on the 360 in Japan, but the system' s success in Japan still hasn' t come close to what it has reached in the United States. What else do you think that Microsoft and developers have to do to bring the 360 up to that level of success in Japan?

HS: [in English] Good marketing. Japanese marketing guys are not so good. Marketing is important, most important.

GS: How do you think they could strengthen their marketing in Japan? What are they doing wrong? Is there a different strategy they should pursue?

HS: Just to give you an example...the " jump in" statement, right? Jump in...the tagline. Nobody can understand it or knows what " jump in" means. So it has to be localized to cater to the audience in Japan, to get them to understand what that' s about. So paying particular attention to [the marketing]--not just bring everything as is over to Japan--it' s not going to do any good. You have to really think about the market, market needs and demands, and then really tailor it to that audience.

HS: [in English] If you say " jump in" in Japanese. Jump in. It' s not so cool in Japanese.

GS: It doesn' t make sense.

HS: [English] Yeah, makes no sense.

Microsoft PR rep: " Do, do, do." [the recent Xbox 360 slogan in Japan]

HS: [English] " Do, do, do" is not so good either. [laughs]

GS: So they need to try harder then.

HS: [English] Yeah, it' s not so cool. [laughs]

GS: With this generation, Sony and Nintendo are doing different things from each other and also from Microsoft. Each has its own strategy this time. What do you think of their individual approaches? Do the things they' re doing make you want to develop for either of their systems?

HS: [in English] Ah, Kutaragi-san' s architecture...seven DSPs and a low-powered CPU. I don' t like the PS3' s architecture.

[in Japanese] First off, with Sony, programmers want to do well and want to create good software, but Kutaragi-san makes the final call and [designs] the [hardware and software] environment himself. So that' s been really challenging.

And with the Wii, the system is not that powerful, and it' s not HD. But the fact is that there are not a lot of homes that have HD TVs. So I feel, for example, at my place, the screen I have is not in HD. So when I play the games, both for the Wii and 360, it' s hard to tell the difference. But with the Wii, it' s relatively cheaper to make. It' s less costly. So that' s one of the attractive things about the Wii.

GS: Both of those companies are using motion sensing in some way. Does that seem like an essential feature for future game development?

HS: On the motion-sensor front, I' ve been intimately involved in creating role-playing games. It' s all I' ve been doing, so when I look at the RPG space, there' s not a huge need for motion sensing. So I' m not that interested in that aspect of the technology. But take the 360 controller, for example, which is actually the best one that I' ve seen, especially the analog. And it' s easy to operate, and it' s really reactive, unlike the Sixaxis.

GS: What do you think about what Square Enix has been doing with the Final Fantasy series since you' ve left? Because we' re seeing more games go multiplatform these days, if it ever came to pass that the Final Fantasy series came to the Xbox 360, how would you feel about competing against it with your own games?

HS: [in English] Like Dragon Quest going to the DS.

GS: Right.

HS: I feel that the Final Fantasy series should come to Xbox 360 as well. This is wise. It makes so much sense to me...it has so much potential in North America and in Europe. So there' s a great chance for the series to succeed on 360 as well.

[in English] And I heard they made the White Engine open platform as well. [Final Fantasy XIII is being developed on the White Engine; if the engine is indeed cross-platform, an Xbox 360 port would be a simple matter. -ed.]

GS: So you wouldn' t have any problems competing against a series that you helped create so many years ago?

HS: I' m willing to break them into pieces, crush them at my feet. [laughs]

GS: Good answer. You' ve been working on RPGs for so many years. Do you ever get tired of it? Are there other genres that you' d like to explore? What are those genres?

HS: I like simulation games. And I wasn' t a great fan of first-person shooters...didn' t think they were that good. But after playing Gears of War, I loved it and felt really good about playing it. So I' m actually interested in creating something like Gears of War.

GS: That' s interesting because we' ve seen the Japanese version of Gears of War with its localized Japanese voice acting and everything. How well do you feel Microsoft brought that game to the Japanese market? America obviously has a great appetite for Japanese games, but perhaps that' s not so much the case in the other direction. Do you feel that Microsoft did a good job of localizing and marketing Gears of War for the Japanese market?

HS: [in English] Yeah, the localization is good, but the marketing is too bad...too bad. [laughs]

GS: Still no good?

HS: [English] Nobody knows about Gears of War.

GS: [to Microsoft PR] You should be taking notes here. [to Sakaguchi] So they just need to raise awareness then? Do you think the games would sell themselves if people knew about them? If they were better informed?

HS: [in English] Yeah, sure, sure.

GS: Lastly, what' s something in the game industry that has inspired you recently? One thing you saw in game design or development that really made you say " wow" or really impressed you?

HS: Gears of War. [laughs]

GS: Any others?

HS: [English] I like Zelda. I don' t like Wii Sports. [laughs] But I do like Zelda.

GS: What don' t you like about Wii Sports? Is it too simple?

HS: The characters are bad. They look like dolls.

GS: Fair enough. Thanks again for your time.


The CELL comment was dumb but it' s interesting that he wants to tackle FFXIII head on and that he doesn' t approve of Microsoft' s Japanese marketing strategies.

EDIT: LINK
< Message edited by NITRO -- 17 Mar 07 20:50:41 >

Agent Ghost
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 18, 2007 14:39
I don' t think the CELL comment was that dumb. The SPE' s in CELL are infact very similar to DSP proccessors. Which of course is not ideal for a console. You don' t want a specialized asymmetric cpu for generalized computational tasks. It' s just wrong. I' m sure every programmer working with CELL on the PS3 is cursing Sony for it. At face value, looking at the cost of CELL and PS3, for the gamer it wasn' t the best choice. But much like with having BluRay, CELL was a brilliant buisness decison that wil pay off in the long run.

You want to know why Sony put such an expensive and innapropriate chip in the PS3? They have CELL in the PS3 because it' s expensive actually. IBM and Sony jointly developed CELL for the HPC market. CELL is specialized for floating math so if specialized code is given to CELL it can actually get a high performance per watt. Now gamers don' t care about performance per watt but if you have thousands of these chips linked together in a super computer, your elecricity bill will matter a lot. So CELL is really good for the HPC market. The only problem is that because CELL is a new technology, they' re too expensive to build a super computer with. Sony must have some deal with IBM to put CELL in the PS3 in order to cost reduce the manufacturing of CELL.

So don' t be surprised if pretty soon we see some of the top 500 super computers using many CELLs.

I read a convincing article where the author believes that Agia (PhysX) is trying to get in the HPC market as well and made the physics cards to cost reduce their chips. Since gamers are always willing to pay more for the best performance, more so then any other chip market.

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 18, 2007 15:00

HS: I like simulation games. And I wasn' t a great fan of first-person shooters...didn' t think they were that good. But after playing Gears of War, I loved it and felt really good about playing it. So I' m actually interested in creating something like Gears of War.



HS: I' m willing to break them into pieces, crush them at my feet. [laughs]


Curb-stomping Square! GoW made Sakaguchi badass!

immortaldanmx
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 01:35

Curb-stomping Square! GoW made Sakaguchi badass!

Best post all day.
I dont want to celebrate, I want to sell you hate.

Byakko
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 01:48

Best post all day.


Thank you


So I' m actually interested in creating something like Gears of War.



GS: Lastly, what' s something in the game industry that has inspired you recently? One thing you saw in game design or development that really made you say " wow" or really impressed you?

HS: Gears of War. [laughs]


Good gawd I think he' s serious

FPS + Sakaguchi = Something hopefully better than Dirge of Cerebus

It' s funny to see how working with a Western company like Microsoft and the Xbox console can affect a Japanese developer

Evil Man
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 01:49
He should be making games on PS3 IMO.

Blue Dragon on PS3 would' ve sold MILLIONS by now, not just 200,000
< Message edited by Evil Man -- 18 Mar 07 17:50:00 >

immortaldanmx
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 02:07

Blue Dragon on PS3 would' ve sold MILLIONS by now, not just 200,000

Too bad the PS3 hasnt sold millions yet. Youre not very good at math.
I dont want to celebrate, I want to sell you hate.

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 02:17

He should be making games on PS3 IMO.

Blue Dragon on PS3 would' ve sold MILLIONS by now, not just 200,000



If you wanted to go the ' Sales' terms, the DS or PS2 would have been more logical.

immortaldanmx
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 02:19

If you wanted to go the ' Sales' terms, the DS or PS2 would have been more logical.

Finally, a member who IS good at math.
I dont want to celebrate, I want to sell you hate.

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 03:29

He should be making games on PS3 IMO.

Blue Dragon on PS3 would' ve sold MILLIONS by now, not just 200,000


Well guess what! it istn

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 04:43


Too bad the PS3 hasnt sold millions yet. Youre not very good at math.


Actually it has sold over 2 million. Where I come from, that counts as " millions" .

Agent Ghost
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 04:56

Actually it has sold over 2 million. Where I come from, that counts as " millions" .



Too bad BD has only been released in Japan so far which hasn' t sold 2 million PS3s.

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 05:01
LOL! Evil Man sure got you guys started

Dagashi
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 05:31

Too bad BD has only been released in Japan so far which hasn' t sold 2 million PS3s.


He never specified which region. Just that it hadn' t sold " millions" . Yes you are right though, Sony has only sold 800,000 unit in Japan. Considering the Xbox360 has only sold 337,000 in Japan even after the BD release, the ps3 still makes for a more logical choice, for Japan at least. If the goal is to also sell to the larger install base in Europe and North America, the game itself doesn' t suit itself very well to those markets. Maybe Europe, but not North America. I think catering to the more succesful console in Japan, where the game is pretty much designed for would be the smarter move.

As for this:


If you wanted to go the ' Sales' terms, the DS or PS2 would have been more logical.

I' m pretty sure neither could run Blue Dragon the way it is now. Sure they could dumb it down a bunch so it could run on the ps2, but then its not quite the same game. They could do it though. Even if it would look the same as Dragon Quest VIII, the Japanese would surely buy it in droves. Repetitive and easy turn based RPG' s really float their boat for some reason.
< Message edited by Dagashi -- 18 Mar 07 21:35:33 >

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 05:43
Dagashi, we were kinda being sarcastic

Anyway, as Sakaguchi mentioned before, Mistwalker has plans to release Blue Dragon (and any subsequent RPGs) into a variety of regions; not just the US/Europe and Japan. Focusing JRPGs merely on Japan when there is a sizable fanbase for the genre outside of it, well, that wouldn' t ever translate into good sales figures anyway.

Besides, Sakaguchi' s on Microsoft because he as heck isn' t going to work as fellow game developer for the PlayStation along with Squeenix. This is really all part of his revenge plan.

Remember; Sakaguchi dreams of curb-stomping Square.

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 07:54
I never thought the time would come when I would turn my words against one of my heroes, mr. Sakaguchi, however he sounded kind of silly in that interview. All I heard was " Yesh, yesh, gooood game. Me like amelika veli much, spit on PsFlee. Bad PsFlee. Geals is good, best game. Me like Kentucky Flied Chicken. MICLOSOFT!"

No but seriously, he knows more about games and making games than I do, however I tend to cynical about comments made by a person bought by one company, making smart comments about rival companies products. Also, WTF is his problem with Wii sports. That game was a blast! For at least 40 seconds!

Evil Man
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 08:07
If the game would have been on PS3 it would have sold millions by now. You are fucking retarded if you can' t understand that.

Ok, let me break it down.

Japanese RPG made by legendary FF series creator + superior Sony/Square Enix Advertising = boost PS3 sales tenfold = millions of copies of the game sold.

You guys are fucking dolts, I swear.

The game is a waste on 360, Microsoft will never be successful in Japan.
< Message edited by Evil Man -- 19 Mar 07 0:10:10 >

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 08:18

The game is a waste on 360, Microsoft will never be successful in Japan.


True, I hear the 360 is doing worse than the first xbox. Last time I checked anyway.
Change is inevitable. Except from a vending machine.

Viva La Revolution! erm, I mean Viva La Wii!

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 08:57

The game is a waste on 360, Microsoft will never be successful in Japan.

Too bad Japan is almost irrelevant at this point. You can loose the Japanese market and still win overall sales, so long as you land Japanese Dev. support.
I dont want to celebrate, I want to sell you hate.

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 09:46

ORIGINAL: Evil Man
Microsoft will never be successful in Japan.



Thats quite true, i really cant belive they are selling so bad in japan with all their investments, i guess japanese people just wont buy xboxes.

To say that the japanese market is irrelevant when fucking Monster Hunter, Dragon Quest, and such sell almost 1million units in one month???
< Message edited by fernandino -- 19 Mar 07 1:47:06 >

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 13:14
Well the 360 really needs to get its marketing down in Japan. If people don' t know about something, how are they going to be able to buy it?

Then agian, marketing isn' t one of MS' s strong points either. So, thier kind of SOL until they hire someone that knows what thier doing...
...Random Madness, Forward...

Dagashi
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 15:34

To say that the japanese market is irrelevant when fucking Monster Hunter, Dragon Quest, and such sell almost 1million units in one month???


You have too look at it from his point of view. The Japanese market is irrelevant when his favorite console does poorly there. If or when it does well, then he will consider it relevant.

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 19, 2007 17:51
At least Microsoft is ' trying' (emphasize on trying) to open up new markets.

It' ll be interesting to see, for example, if India becomes a viable market. That 360 commercial for India really wasn' t so bad (until that Mr. Fantastic stretching part), but beyond that I' m not really sure what kind of marketing they' re doing over there.

If Sony has any faults, it' s that they are too contented with their age-old success and personally, I think they' ve been kinda lazy and pretty boneheaded with their marketing strategies lately. It' s almost like they' re expecting success to come automatically without much effort =/

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 20, 2007 01:09
Meh if they get the Japanese market it will be a very very nice benefit. However, with the Japanese developers expanding and leaning towards other territories its not entirely needed or required. There' s nothing to really lose in trying to gain it tho.

Its such a random and strange market and one that is gonna be hell to break into seamlessly for a western company. To compete with not one but two major japanese companies on their home turf what else can you expect?

Anyhow Im not much for JRPGs so I should' ve just passed up this thread, but owell. Gamings gaming. Forums are forums. Posting is posting... bananas are yellow. The sky is somtimes cloudy. mind wondering tends to lead to more wondering...

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 20, 2007 06:31
all japanese rpg´s suck this days, well, all but Shin Megami Tensei

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 20, 2007 07:43
Too bad the fanboy fags cant read an entire post. Yes, its irrelevant, when its not the size of the other 2 markets by a long shot.
I dont want to celebrate, I want to sell you hate.

Dagashi
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 20, 2007 07:49

Too bad the fanboy fags cant read an entire post. Yes, its irrelevant, when its not the size of the other 2 markets by a long shot.


Nobody said anything in their posts that would make them fanboys. They didn' t even mention a console name, so I don' t know where you got that from.

Yes, it' s not as big as the other two markets, but its still important, and no matter what, selling consoles there helps. Sure you could win " overall console sales" w/o selling in Japan, but a console would have to do extremely well in North America and Europe in order to do so. Meanwhile, another console could have average sales in all three markets and do just as well.

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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 20, 2007 07:53

ORIGINAL: immortaldanmx

Too bad the fanboy fags cant read an entire post. Yes, its irrelevant, when its not the size of the other 2 markets by a long shot.



Then please explain to us why is MS investing so much money to penetrate such an irrelevant market, are they retarded??? or they just love to waste their money???
< Message edited by fernandino -- 19 Mar 07 23:53:59 >

mastachefbkw
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 20, 2007 08:00


Nobody said anything in their posts that would make them fanboys. They didn' t even mention a console name, so I don' t know where you got that from.


He was refering to the fact that the ones he is calling fanboys are ps3 pro.

mastachefbkw
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 20, 2007 08:03


Then please explain to us why is MS investing so much money to penetrate such an irrelevant market, are they retarded??? or they just love to waste their money???



Well, for one MS has the money to throw around. two, if the 360 were to suddenly boom in japan then they would have a shot at making money. Plus if Japan would ever get their heads out of the DS' ass, and the 360 doing well, then that would boost their chances for their next generation xbox

fernandino
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 20, 2007 08:07


ORIGINAL: mastachefbkw


Well, for one MS has the money to throw around. two, if the 360 were to suddenly boom in japan then they would have a shot at making money. Plus if Japan would ever get their heads out of the DS' ass, and the 360 doing well, then that would boost their chances for their next generation xbox


Well, that would mean that the japanese market its not such an irrelevant market after all.

mastachefbkw
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 20, 2007 08:09


Well, that would mean that the japanese market its not such an irrelevant market after all.


IMO, i think its something that they could really go without, but it wouldnt exactly hurt to have

Tiz
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RE: Sakaguchi on Microsoft' s rubbish Japanese marketing, CELL being weak and wanting to - Mar 20, 2007 20:04
I always imagined Sakaguchi as the guy I' d have living in my house who would
pick up my three kids from school and treat them to ice-cream behind my back when I said they couldn' t. After reading this interview, I am sorely disappointed...

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